JEFFREE STAR COSMETICS

Influencer, Jeffree Star founded the makeup company Jeffree Star Cosmetics in 2014. Of the first products of the brand to launch were liquid lipsticks. Not only did his first launch sell out, but it was a success across the entire makeup community. As the brand grew, more products were developed, such as eyeshadow pallets, highlighters, and concealers. To further promote the makeup company, Jeffree Star created a YouTube channel in which showcases all of his new projects. The channel has amassed more than 16 million fans as of 2019. The brands growing fan base has brought forth a desire for a Jeffree Star Cosmetics retail store.

DESIGN CONCEPT
Jeffree Star Cosmetics has a large demand in sales from a massive fan base. Creating the brands first retail store in the heart of the brand, Los Angeles, California will allow fans of the brand to come and experience the Jeffree Star brand. 
Jeffree Star Cosmetics is an e-commerce brand that also exclusively sells it's products in limited stores such as Morphe. Jeffree Star, the owner and founder of the brand, is extremely involved when it comes to the brand's style. Jeffree Star's style is to take take luxury design elements and adding his own flare to it. The main style of the store is designed around the color pink. When you walk into the Jeffree Star Cosmetics retail store, it will be something that stands out compared to other retailers near it. Since Jeffree Star is extremely involved with the brand, the store will include areas in which Jeffree can come in to meet his fans and to hold makeup classes for customers. 
STOREFRONT
OVERALL VIEW
CASH WRAP
MIRROR & SHELF DETAIL
CONFERENCE/MAKEUP CLASSROOM
RETURN TO INTERIOR DESIGN
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